Philosophy
Fostering Italian Fashion Tradition and Heritage
[F.I.F.T.H.]

An innovative vision supporting a network of trusted artisanal designers, independent fashion makers and new talents, under EVA FLAIR's motto:
SlowFashion, Long Emotion.


Una visione innovativa a supporto di un network italiano di fidati designer artigianali, stilisti indipendenti e nuovi talenti, secondo il motto di EVA FLAIR:
Slow Fashion, Long Emotion.




What

Encouraging Authentic Made in Italy as a worldwide renowned brand,
most created by women who have long time experienced beyond the scenes of the big brands.

Promoting the real Made in Italy as a symbol of a distinctive style,
sustainability
and unique quality of life.


Incoraggiare il Made in Italy Autentico come brand rinomato in tutto il mondo, creato nella più parte dei casi da donne che hanno fatto a lungo esperienza dietro le quinte dei grandi brand.

Promuovere il vero Made in Italy come simbolo di stile per distinguersi,
sostenibilità e qualità unica di vita
.




How

Producing international events and promotion abroad in collaboration with
the Italian Diplomatic Network [Embassies, Consulates and Cultural Institutes].

Creation of défilé, exhibitions and also pop up boutiques in partnership with key strategic retailers.

Showcasing refined women's apparel, accessories created by
Italy's independent style makers - Il piccolo, bello e ben fatto.

Discovering and collecting vintage fashion jewelry
in collaboration with international scholar, Deanna Farneti Cera.
Image consulting through a niche of some of the top Italy's boutiques and ateliers.


Produzione di eventi internazionali e di promozione all'estero in collaborazione con
il Canale Diplomatico-Consolare [Ambasciate, Consolati, Istituti di Cultura].

Creazione di défilé, mostre ed anche pop up boutiques in partnership con strategici negozi-chiave.

Presentazione di raffinato abbigliamento femminile e accessori creati da
stilisti artigianali indipendenti in Italia - Il piccolo, bello e ben fatto.

Scoprire e poter collezionare bijoux d'autore
in collaborazione con l'esperta internazionale Deanna Farneti Cera.
Consulenza per l'immagine attraverso una nicchia di alcune tra le migliori boutique e atelier d'Italia.



Events

Events 2012


Malta S/S 2012

05/03/2012

The pilot project has been successfully tested in Malta (May 3rd through May 5th 2012), under the Patronage of the Ambassador of Italy, in collaboration with the Maltese-Italian Chamber of Commerce and the Italian Cultural Institute...


Malta F/W 2012

11/10/2012

Six months later, Eva Flair gave an amazing and fabulous follow up – private fashion show & sale with a Fall/Winter selection, including in the trunk show new emerging talents and some well-travelled small companies at the Italian Residence Embassy in Malta...

Insta Flair
Contact us

Via Marsala, 11 - 20121 Milano


+39.02.62.02.72.33

info@evaflair.com

Youtube

Who


Eva Macauda

Founder

Chief Operating Merchandising Officer - Style
eva@evaflair.com


Mauro Aprile Zanetti

Co-founder

Chief Creative Officer
mauro@evaflair.com